TOTM's Crowdfunding Campaign | TOTM

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TOTM’s Crowdfunding Campaign

We have now closed our crowdfunding campaign

A huge thank you to all those who invested in our planet-saving mission. We raised nearly £900,000 from 820 new investors. If you missed out this time, sign up below to express your interest in owning part of TOTM in the future.

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Better periods – for people & the planet

For decades, people have dealt with periods in silence. The stigma surrounding menstruation meant that mainstream manufacturers got away with producing products made with up to 90% single-use plastic and potentially harmful chemicals – and nobody had the voice to challenge them.

Our period powerful community became this voice.

We’ve already achieved a lot that we’re proud of, but this is only the beginning for us. Now is the time to reduce plastic period waste and break the stigma surrounding menstrual health. We’ve got big plans for an exciting and rewarding future and we want you to be a part of it.

Period Powerful Competition customer images banner mobile

With your investment we will:

New products

Expand & develop our sustainable product range

We’re going to bring new planet-friendly products to market to fight the rising period plastic crisis. We’ll continue to prioritise sustainable alternatives to plastic-filled mainstream products.

With your investment we will:

Global growth

Accelerate our plans to get TOTM everywhere

Periods are everywhere, so we need to be too. We want to see TOTM products available in more major retailers and workplaces. We’re going to automate packing and get set up for international expansion.

Mobile-first technology

Create a better online customer experience

We’ll develop an app to transform our subscription service, giving you a more personalised experience. We’ll update and internationalise our website to keep up with growing global demand.

FAQs

What is crowdfunding?

Crowdfunding is when a large number of people invest in a business that they believe in. We will be equity crowdfunding. This means that each investor will receive a share in our business. Having a share in a business has the potential to make you profit if the business is sold. Please be aware, investments of this nature carry risks to your capital.

Find out more information about investing in a crowdfunding campaign here.

Why are you crowdfunding now?

To speed up our plans! We’re already so proud of the things we’ve achieved but we’ve got a long way to go before planet-friendly period care is the norm. We want to make our products more widely available in shops and workplaces and invest in mobile-first technology to improve our online service. We know there’s no time to waste when it comes to reducing plastic waste, so we’re aiming to raise £500,000 to accelerate our plans for international growth across all our channels and make sustainable period care mainstream.

How do I become a TOTM shareholder?

We’ve partnered with crowdfunding platform, Crowdcube. When our campaign is live, you will be able to invest via Crowdcube’s website.

Can anyone invest?

Anyone who is over the age of 18 and legally entitled to invest can. Unfortunately, people who live in the US, Canada or Japan will not be able to invest in this crowdfunding campaign.

What is Crowdcube?

Crowdcube is a crowdfunding platform for start-up and scale-up businesses. It allows individuals to invest in companies that they believe in in return for shares of the company. You’ll need to set up a Crowdcube account to invest. You can do that here.

When will the campaign go live?

Our campaign will go live to the public on February 12th. You can get exclusive early access by pre-registering your interest.

How much can I invest?

You can invest anything from £10.

How much does one share cost?

One share costs £3.33 GBP. The minimum investment you can make is £10, so this will buy you 3 full shares in TOTM. There are nearly 3.3 million shares already in issue. Our crowdfunding target is £500,000 which represents about 150,000 shares as each share costs £3.33. The minimum investment you can make is £10, so this will buy you 3 shares in TOTM.

Will I make money out of my investment?

It’s important to know that nothing is guaranteed. Shareholders could receive a return on their investment if there is a share sale event, such as an IPO (launching onto a stock exchange), a trade sale (sale to another company), or a share buyback.

Are there rewards available for investors?
👋🏼 £10+ Hello shareholder!
Stay in the loop with our news and milestones. Get 10% off your first order when you set up a TOTM subscription for you or someone else.
💌 £50+ Light
All previous rewards, plus free delivery for online orders – for life!
🥰 £100+ Medium
We’ll donate a menstrual cup (worth £20) to a period dignity cause in your name. Plus, all previous rewards but with a bigger discount of 25% off your first order when you set up a TOTM subscription for you or someone else.
2️⃣ £500+ Super
2 menstrual cups donated in your name (worth £40) and 25% off a first subscription order for 2 people. Plus, shareholder news and free delivery for life.
3️⃣ £1,000+ Super Plus
3 menstrual cups donated in your name (worth £60) and 25% off a first subscription order for 3 people. Plus, shareholder news and free delivery for life.
🏢 £5,000+ Bathroom Box Trial
Get a free trial of our bathroom box and a 10% lifetime discount for an office or organisation of your choice. Plus, 25% off a first subscription order for 4 people and 10 menstrual cups donated in your name (worth £200). Plus, shareholder news and free delivery for life.
👩🏻‍🏫 £10,000+ Period Powerful Workshop
We’ll deliver a TOTM menstrual wellbeing workshop to a UK organisation of your choice. Plus you’ll get the free workplace trial and discount, 25 menstrual cups donated in your name (worth £500) and 25% off a first subscription order for 5 people.
🎉 £50,000+ Meet the TOTM team
Join us for our next shareholder event and meet with the team. Plus, you’ll get the wellbeing workshop, free workplace trial and discount, 50 menstrual cups donated in your name (worth £1,000) and 25% off a first subscription order for 10 people.
👋🏼 £10+ Hello shareholder!
Stay in the loop with our news and milestones. Get 10% off your first order when you set up a TOTM subscription for you or someone else.
💌 £50+ Light
All previous rewards, plus free delivery for online orders – for life!
🥰 £100+ Medium
We’ll donate a menstrual cup (worth £20) to a period dignity cause in your name. Plus, all previous rewards but with a bigger discount of 25% off your first order when you set up a TOTM subscription for you or someone else.
2️⃣ £500+ Super
2 menstrual cups donated in your name (worth £40) and 25% off a first subscription order for 2 people.. Plus, shareholder news and free delivery for life.
3️⃣ £1,000+ Super Plus
3 menstrual cups donated in your name (worth £60) and 25% off a first subscription order for 3 people. Plus, shareholder news and free delivery for life.
🏢 £5,000+ Bathroom Box Trial
Get a free trial of our bathroom box and a 10% lifetime discount for an office or organisation of your choice. Plus, 25% off a first subscription order for 4 people and 10 menstrual cups donated in your name (worth £200). Plus, shareholder news and free delivery for life.
👩🏻‍🏫 £10,000+ Period Powerful Workshop
We’ll deliver a TOTM menstrual wellbeing workshop to a UK organisation of your choice. Plus you’ll get the free workplace trial and discount, 25 menstrual cups donated in your name (worth £500) and 25% off a first subscription order for 5 people.
🎉 £50,000+ Meet the TOTM team
Join us for our next shareholder event and meet with the team. Plus, you’ll get the wellbeing workshop, free workplace trial and disoucnt, 50 menstrual cups donated in your name (worth £1,000) and 25% off a first subscription order for 10 people.